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Featured posts
Nestlé Have AI Break, Have A KitKat: The anatomy of a campaign
Even AI deserves a break! Did Nestlé find their sweet spot with their timely, culturally relevant campaign?
Sookio Founder becomes Fellow of the Chartered Institute of Marketing
Recognition for a career in marketing and communications, leading an agency, and giving opportunities to those starting out.
World Down Syndrome Day, Assume That I Can: The anatomy of a campaign
The bold, provocative campaign which changed perceptions and raised awareness.
Nike’s Winning Isn’t for Everyone: The anatomy of a campaign
Toxic, outrageous, or gold medal-worthy? Kobe, LeBron and Serena help Nike spark controversy ahead of the Paris Olympics
Apple iPad Pro ‘Crush!’: The Anatomy of a Campaign
Sookio Bootcamp graduate Aman Dilhe analyses the controversial Apple iPad Pro campaign which upset so many creatives. Was it a crush - or a crash?
7 takeaways from Mailchimp’s From: here, To: there event
From AI humanoid robots to sharp thinking from marketing greats, read our insights from the Intuit Mailchimp conference in Greenwich
Sookio reboot: From agency to consultancy
All change! Sue Keogh explains our transformation from a digital marketing agency to communications consultancy
Bootcamp’s back for 2024!
We’re celebrating our fifth year of Agency Bootcamp, our week of virtual work experience in which you’ll learn vital skills to help you build a rewarding career in marketing.
Solving the 2024 social media conundrum
Social media is a totally different beast to the early days! What are the techniques that work for your business now?
Listen to our new podcast, Communication Untangled
Introducing our new podcast! Discover the tiny facets of communication which shape our thinking and influence our behaviour.
Meet our new charity partner, Arts and Minds
We’re delighted to be working with Cambridge charity Arts and Minds to offer strategic marketing support.
The best AI tools for marketing teams
Find out which AI tools we’d recommend trying including Grammarly, Fireflies and Canva Magic Studio.