Twitter has introduced polls, a new way engage with your followers.  

We try them out in the Sookio lab to find out how Twitter polls are being used in useful, creative and amusing ways, and how can your brand make the most of them.

We're delighted to have picked up two awards at the Cambridgeshire Digital Awards 2015. Well done #TeamSookio!

We're fascinated by the ways police forces use social media to engage with their communities. How does it help with crime prevention? Which topics generate the most response from the public? And what happens when you make a typo in a tweet?

Our designer Adriana explains why infographics are so effective at communicating data.

How do you choose the topics which will appeal to your target audience? What's more important - the design or the data? And how can you use infographics effectively to help your audience understand and retain the information?

We share our tips on writing product descriptions that help people find your products on the web (and buy them too!)

Friday 9 October saw more than 150 copywriters descend on Haberdashers’ Hall, London, for a packed day of talks, workshops and relaxed networking. It was CopyCon 2015 and the Sookio gang were there to soak up the creative atmos. What were our highlights?

More and more people are writing about food through their blogs and on platforms like Instagram. But there's an art to writing about recipes on the web.

Read Deepa's tips to find out how to get across your culinary expertise - and make sure no cakes get burned.

This summer our director Sue Keogh was invited on board the Creative Express to mentor talented young copywriters, designers and art directors from across Europe.

Read the talk she gave to the teams before they set off in cable cars and the challenge began...

Kickstart your programming skills and close the gap between coding and business marketing with this intensive one-day workshop hosted by Sookio and the Cambridge Coding Academy.

Coming up with a regular stream of quality content for your audience to enjoy can be a slog at times, so when a big event or juicy bit of news connected to your industry crops up, it can be a godsend. Topical content can breathe new life into your offering and provide solid opportunities. But how can you make sure it stays evergreen and doesn't date?

Sookio's star baker Deepa Mistry explains the background to the #BloggerBlackmail bunfight and offers tips on making blogger outreach from brands a valuable experience for both sides.

The Sookio Podcast tackles the often overlooked topic of online communities, forums and message boards.

We discuss Reddit and forums run by Lush, Games Workshop and the BBC and ask: Can your brand get any value from these gatherings of strong opinion and, more importantly, should you?