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Featured posts
Writing a great 'About Us' page? It's About time!
When you're putting a website together, the 'About Us' page can stump the best of us. Our copywriter, Rory, takes us through some tips for making this vital page work as hard as it can for your business.
Everything you ever wanted to know about writing for the web (but were afraid to ask)
It was a packed house at CamCreative when Sue Keogh came and shared expert tips on writing for the web. See pics, tweets and slides from the night.
Method copywriting: How to get into character and write great copy
As a copywriter, how do you move between vastly different projects and retain an authentic, distinctive voice for both? It's all about getting into the right mindset.
SEO copywriting: Black magic or good karma?
Search engine optimisation doesn't have to be a dark art. Keep a few of these values in mind when writing your copy and you too can navigate the murky waters of SEO.
What copywriting tips and tricks were on offer at #PCN2014?
We were lucky enough to attend the Professional Copywriters' Network Conference (#PCN2014) at London’s Haberdashers’ Hall. Here are just a few of the copywriting tips and tricks gleaned from this year's event.
When was the last time you got a letter that made your hands shake?
Find out how Parkinson's UK use bold copywriting techniques in their direct marketing to make sure readers are engaged before they even open the envelope.
Random text generators: Lorizzle my ipsizzle, son of a bizzle!
Take a look at what happens when web copy gets random with our pick of the top alternatives to Lorem ipsum.
But why use a text generator when you can call on the expertise of a web copywriter to support you throughout the design process?
How blogging can help your business
Join Michelle, our blogger laureate, to see what a well-planned blog can do for your business. Whether you're a small business or looking to expand the reach of your established brand, a good blog strategy can help you build authority and grab attention.
