Blog
Category
- SEO
- SEO strategy
- anatomy of a campaign
- campaign analysis
- campaign strategy
- campaigns
- careers
- consumer behaviour
- copywriting
- design
- digital marketing
- education
- education marketing
- education sector
- email marketing
- events
- insights
- learning
- marketing
- news
- paid campaigns
- podcast
- podcasting
- sharpeners
- social media
- social media advertising
- social media strategy
- sookio bootcamp
- sookio news
- sookio school
- sookio team
- strategy
- sustainable marketing
- team
- training
- trend forecasting
- trend report
- trends
- video
- web content
- work experience
- world cup
Featured posts
The rules of engagement: Do brands know how to market to younger audiences?
The problem with marketers is that by the time they get half decent at their job, they're out of the age bracket of people they're trying to sell to. Are brands clear on how to market to younger audiences?
Cassie Fidler outlines the approach they should take to ensure a fruitful relationship.
A life on the internet: The changing face of social media
Our editorial assistant, Jake Lowery, is one of our younger team members. Born in 1992 Jake comes from a generation known as the Millennials, those born between the early 80s and early 00s, and remembers little about life before the internet.
Jake gives us an insight into his life in social media and how he feels social media is changing as the next generation, Generation Z, enter adolescence.