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Featured posts
Feature or fad? 7 Questions to ask before leaping on the next social media trend
On Clubhouse? Tried fleets? TikTok famous yet? Argh! How do you decide what’s worth your time and will get results?
How has football changed the game on social media?
How have social media platforms changed the way millions of football fans connect with each other and feel about their club?
4 mistakes you’re making with Facebook advertising
Confused by Facebook Ads? Want your campaigns to be more effective? Learn how to solve 4 common mistakes that stop your advertising strategy working.
Watch: Sue talks leadership on Sage Facebook Live
Our Director Sue regularly offers advice to the Sage business community on all things digital marketing.
This time, she joined them for a Facebook Live session on leadership in 2018, sharing tips on how to effectively lead an organisation to success. Watch the video!
Watch: Sage advice on social media and cracking content
As a Sage Business Expert, Sue regularly offers advice to the Sage business community on digital marketing.
She's joined them twice now for Facebook Live sessions in which she shares essential tips for small businesses on topics like social media or creating cracking content. All taking place at their London HQ at The Shard, and broadcasted live to the Sage Facebook community of 720k+ followers. Watch and learn!
The digital tricks that events organisers miss!
Running events nowadays is made so, so much easier through modern communications and tools like Eventbrite and Meetup. But so many organisers miss obvious opportunities to attract more attendees and give them the information they need to help the whole thing go smoothly.
What are the digital tips and tricks that events organisers so often forget?
How should you use hashtags - or not - on social media?
The term hashtag has crossed over from social media talk into day-to-day dialogue. But what exactly is a hashtag, and how are you supposed to use it? We’ve taken a look at different approaches and the best way to use them in your marketing. #winning
Could your business benefit from social listening?
For larger organisations, particularly those who are very public facing, like retail, telecoms, software and the public sector, social listening gives you an incredible opportunity to get essential, unfiltered feedback from the people using your product or service.
Dan Spicer, former Head of Social Marketing and Community, EMEA, at Hootsuite, explains more about what social listening means and the three key ways it can benefit your business.
Watch: We talk digital marketing with Business Focus
Our Director, Sue Keogh, was invited onto Cambridge TV's Business Focus show to share essential tips on digital marketing.
She talks to presenter Alina Trabbatoni about how she founded Sookio, and offers advice to businesses of all shapes and sizes about creating quality content and using digital marketing effectively to connect with target customers.
What's new for Facebook? Instant articles, live video, reactions and how to use them
We’ve collected up the most important of the recent changes to Facebook.
Next time a colleague or client asks you what’s changed, you’ll have an answer for them immediately!
Digital marketing: A jargon-free guide to common terms
What's a hashtag? What does SEO stand for? Where does a blog actually...go?
These are some of the questions that come up when we're running workshops on writing for the web, SEO and social media. In this handy guide we run through the words and phrases you will meet when knocking your digital marketing into shape.
Cannes Lions 2015: How is Facebook expanding the mobile canvas?
Facebook's Chris Cox was at Cannes Lions 2015 talking about expanding the horizons of how we interact with mobile, and Sookio was there to hear what he had to say - and pick up one some of the exciting innovations in mobile coming out of India and China.