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Featured posts
Boo! Does shock advertising actually work?
What is shockvertising and how do you get the balance right between grabbing attention and causing offence?
Who are your website users and what do they want?
Solve your customers' pains and help them find what they need quickly with our tips for a winning website.
What is the rule of three in content writing?
The rule of three is everywhere in content, marketing and copywriting. Find out how it can help your business get remembered.
Christmas ads 2020: See who nailed it and how
We’ve rounded up our top Christmas ads picks this year. Join us as we explain what works and why.
The untapped advertising potential of Spotify
Join Oliver Bliss, winner of the Sookio Bootcamp blog competition. He's looking at the major social media platform your marketing may be missing out on.
4 mistakes you’re making with Facebook advertising
Confused by Facebook Ads? Want your campaigns to be more effective? Learn how to solve 4 common mistakes that stop your advertising strategy working.
10 places print marketing still rules
Is it game over for print? Not at all! Just work out where people aren’t using their phones. Let’s explore some promising venues for where your print marketing can still have maximum effect.
Social media advertising: 5 expert tips to boost ROI
As a social media manager or content marketer, you’ll know that it is harder than ever to get your content seen - but social media advertising can help!
How can your creative idea cut through the noise?
This summer our director Sue Keogh was invited on board the Creative Express to mentor talented young copywriters, designers and art directors from across Europe.
Read the talk she gave to the teams before they set off in cable cars and the challenge began...
Getting intimate with social media and PR
Patrick Smith from Joshua PR explains the difference between social media and PR, and why to use them effectively you need to look to the rules of attraction.
Should your business be on Facebook?
Business owners are always asking us if Facebook is the right platform for them. Our answer may have changed – now that Facebook makes it harder to reach your customers for free.
Cannes Lions 2014: Our favourite quotes from the festival
What did Kanye, Jared and Bono have to say at Cannes Lions 2014?
Our web and social media editor Rhia Chohan picks out her highlights from the International Festival of Creativity, which we covered for Lürzer's Archive magazine.