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Even AI deserves a break! Did Nestlé find their sweet spot with their timely, culturally relevant campaign?

Recognition for a career in marketing and communications, leading an agency, and giving opportunities to those starting out.

Sookio Bootcamp graduate Aman Dilhe analyses the controversial Apple iPad Pro campaign which upset so many creatives. Was it a crush - or a crash?

Artiola Krasniqi 07/09/2024 Artiola Krasniqi 07/09/2024

The bold, provocative campaign which changed perceptions and raised awareness.

Léa Milanini 06/09/2024 Léa Milanini 06/09/2024

Toxic, outrageous, or gold medal-worthy? Kobe, LeBron and Serena help Nike spark controversy ahead of the Paris Olympics

Aman Dilhe 04/09/2024 Aman Dilhe 04/09/2024

Sookio Bootcamp graduate Aman Dilhe analyses the controversial Apple iPad Pro campaign which upset so many creatives. Was it a crush - or a crash?

Lucy Kingsford 09/10/2023 Lucy Kingsford 09/10/2023

Discover how Fiat shifted gears on its marketing strategy with our campaign analysis.

Naomi Vowles 29/09/2022 Naomi Vowles 29/09/2022

Get inspiration from effective campaigns that have generated leads, raised awareness and communicated with sensitivity.

Michiko McElgunn 06/09/2022 Michiko McElgunn 06/09/2022

Find out how Specsavers celebrated 20 years of their enduring tagline with this multichannel campaign that’ll put a smile on your face.