We explore the state of live streaming and compare the Meerkat... to Periscope. Find out more about the two rivals hoping to become the live-streaming apps of choice for early adopters.

March saw us bring our series of #SookioSocial masterclasses into 2015. This time we looked at social media's impact on politics and our nation's culture in the run up to one of the most closely fought General Elections in recent memory.

It's another big-league gig for Sookio as our Director heads to the Professionals Copywriters' Network Conference 2015 to talk about writing shareable content for your social channels. Check out the full line up and book your ticket!

This month, Sookio Labs takes a look at Vine, the six-second video platform.

It's a quick, fun and easy platform to get your teeth into, but would Vine work as part of your brand's strategy on social media? 

New for 2015 is a series of blog posts from the Sookio team where we try out platforms and tools that could work for your business.

Find out more about what to expect (and if you have a topic you'd like us to put under the microscope let us know!)

What is Snapchat? How are brands using this messaging app to reach a very particular target audience?

In the first of our Sookio Labs series, we look at how businesses are using Snapchat successfully and ask if you plan to use it as part of your own social media strategy...

If it's one thing we know about social media it's that it moves fast! What are the trends that your businesses should look out for in 2015 - and which ones should you try out?

As we stride boldly into the future, we caught up with the guests of last year's Sookio Masterclasses to find out about their New Year's social media resolutions.

What we got back was some solid advice on making social work for your brand in 2015! Which of these tips will you try out this year?

We asked our expert panel guests from this year's sellout Sookio Masterclass events to tell us about the social media tools that make their lives happy.

Would you know how to teach your mum to set up her own Facebook account (for the sole purpose of stalking you on there) or show your gran how to tweet @jonsnowC4 to compliment him on his exquisite choice of tie? Well, gather round then! Ms Harrison’s social media masterclass is about to begin.

Patrick Smith from Joshua PR explains the difference between social media and PR, and why to use them effectively you need to look to the rules of attraction.

Business owners are always asking us if Facebook is the right platform for them. Our answer may have changed – now that Facebook makes it harder to reach your customers for free.