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Nestlé Have AI Break, Have A KitKat: The anatomy of a campaign

Even AI deserves a break! Did Nestlé find their sweet spot with their timely, culturally relevant campaign?

Sookio Founder becomes Fellow of the Chartered Institute of Marketing

Recognition for a career in marketing and communications, leading an agency, and giving opportunities to those starting out.

Apple iPad Pro ‘Crush!’: The Anatomy of a Campaign

Sookio Bootcamp graduate Aman Dilhe analyses the controversial Apple iPad Pro campaign which upset so many creatives. Was it a crush - or a crash?

Sue Keogh 05/07/2016 Sue Keogh 05/07/2016

How do Virgin East Coast Trains use social media to calm a crisis?

Nick Wood, Social Media Manager for Virgin East Coast Trains, explains how they use social media to share fast, accurate information...and to keep passengers calm when things get heated!

Sue Keogh 03/02/2014 Sue Keogh 03/02/2014

Feeling Fab is go!

We're celebrating the launch of the web and social platforms for Feeling Fab, the brainchild of British radio presenter Angie Greaves.