We’ve collected up the most important of the recent changes to Facebook.
Next time a colleague or client asks you what’s changed, you’ll have an answer for them immediately!Read More
Insights from Google, IBM and Microsoft plus an exploration of the V&A's digital projects, the wonders of gut bacteria, and a story about Kevin Costner's dog - it's Thinking Digital 2016. Here are some of our highlights from the two-day conference at Sage Gateshead in the mighty fine city of Newcastle.Read More
If you're an early stage company looking to capture the attention of investors and buyers, it's essential that you get your message across with clarity from day one.
Guess what - we've got some tips to help you do just that, plus lots of examples to give you inspiration.Read More
Once upon a time, we only trusted the words of people we knew pretty well. While friends, family and colleagues still wield a lot of power over our decisions, we're adapting more and more to placing trust in complete strangers.
And that's a great thing for online shopping and humankind, says Trustpilot's Ashley Scrace.Read More
What's a hashtag? What does SEO stand for? Where does a blog actually...go?
These are some of the questions that come up when we're running workshops on writing for the web, SEO and social media. In this handy guide we run through the words and phrases you will meet when knocking your digital marketing into shape.Read More
It's too expensive! It's too difficult! I won't see a return on my money!
Our video producer, Colin, dispels some myths and explains why video content offers such a great opportunity to tell your customers who you are and what you offer.Read More
Instagram is now one of the fastest growing social network, topping 400 million active users in 2015. People are finding smarter ways to grow their audience on Instagram, so isn't it time you joined in?
Follow our step-by-step guide to improving your feed and making the most of the visual storytelling network.Read More
Content writer Freddie Reynolds - who knows his way round the style guides for The Sun, Sunday Times and The Times - explains their importance in helping brands like Innocent keep their brand voice consistent, and shares tips on stylin' it yourself.Read More
Our video producer Colin explains how a family trip to see Inside Out got him thinking about how film enables us to express emotion more powerfully than in any other medium.
What questions should you ask to help you kickstart your emotional muscles?Read More
Twitter has introduced polls, a new way engage with your followers.
We try them out in the Sookio lab to find out how Twitter polls are being used in useful, creative and amusing ways, and how can your brand make the most of them.
We're fascinated by the ways in which police forces using social media nowadays to engage with the community. How does it help with crime prevention? Which topics generate the most response from the public? And what happens when you make a typo in a tweet?
PC David Cairns-Johnstone from Cambridgeshire Constabulary kindly took time during the night shift to tell us more.Read More
Our designer Adriana explains why infographics are so effective at communicating data.
How do you choose the topics which will appeal to your target audience? What's more important - the design or the data? And how can you use infographics effectively to help your audience understand and retain the information?Read More
Friday 9 October saw more than 150 copywriters descend on Haberdashers’ Hall, London, for a packed day of talks, workshops and relaxed networking. It was CopyCon 2015 and the Sookio gang were there to soak up the creative atmos. What were our highlights?Read More
More and more people are writing about food through their blogs and on platforms like Instagram. But there's an art to writing about recipes on the web.
Read Deepa's tips to find out how to get across your culinary expertise - and make sure no cakes get burned.Read More
The Cambridge digital agency helping brands communicate with confidence on the web and social media